Privacy Policy is a great place to hang out, find out cool things about hockey, and other stuff. At we respect your privacy. We want kids and parents to feel comfortable using our site. If you are under the age of 16 you should check with your parents or guardians before submitting any information to our site.


We want to make this site a place where families can surf together and where parents are happy to have their children interact, learn and play. Talk to your children about the sites they visit and make surfing a family activity especially with young children. There are software programs that allow parents to block certain websites from kids. You may want to find out more about them. If you have any comments or questions about this privacy policy (or anything else), we’re happy to hear them. If you want to review any information collected about your child and have this information deleted or changed please feel free to contact us at or contact us at 519-590-5949 or you can write to us Brady Brady Inc. P.O. Box 367 Waterloo, Ontario Canada N2J 4J4

What is Personal Information? gathers different kinds of information from its visitors. We consider “Personal Information” to mean any information, recorded in any form, about an identified individual or an individual whose identity may be inferred or determined from such information, other than business contact information (e.g. name, title, business address).

Personal information for ordering from the site

When customers make purchases on, we require them to provide us with their full name, billing and shipping address, email address and credit card number/expiration date. We use this information to process the customer’s order and to send confirmations via email. We do not sell or share any of this information with any third parties except those that assist us in the processing of the order. When you make a request to have the author or illustrator visit your school, we ask you to provide personal information as well as information about your class so that we can contact you and provide further information about the visit.

Fan Feedback gives you the chance to tell other kids and parents how you feel about the site, and Brady Brady books in the Fan Feedback section of the site. To be able to do this, you must enter your Name and email address. We use your email address to contact you in case you have any concerns. In the Fan Feedback section, we ask for your permission to post your comments on our website. You can leave us your first name only if you wish. If you allow us to post your comments on our website in the Fan Feedback, we will identify your comment only by your name, city and province or state.


If you send us an email message we will record your email address so that we can respond. We will only use your email address for the purpose for which it was provided. In the Contact Us section we ask you if you want to be included in our mailing list. If you agree, we may add your name to a list to send you newsletters, book release notifications or other cool emails. Your name can always be removed from these mailing lists by following the simple steps outlined at the bottom of such newsletters and emails. Unless we have your permission, we will not share your email address with others or add you to any mailing lists.

Personal information for contests

From time to time, we will hold a contest for kids at On the online entry form, we ask for personal information such as name, address and email. We use this personal information for the purpose of awarding contest prizes, tracking compliance with the official rules and regulations and for feedback purposes. We will only use a winner’s name and photograph after receiving prior written consent from the winner and the appropriate release forms are completed by a parent/guardian and returned to us.

Information gathered by the site automatically may make a record of your visit for statistical and business purposes. This record includes your server address, domain name, IP address, the date and time of your visit, pages accessed, and documents downloaded. This information is anonymous, non-personal and in its aggregate form allows us to make the site better meet user needs. does not use cookies. A cookie is information that a website puts on your computer’s hard drive so that the site can remember your preferences or which pages you visited.

When May Disclose Your Personal Information believes that your personal information belongs to you and should not be shared. We collect this information when you provide it to us, but we do not rent or sell it to third parties. We may disclose your Personal Information to individuals or organizations who assist us in processing orders or informing you about our products or services, but we require these partners to agree to uphold the terms of this policy and have appropriate safeguards for the protection of your Personal Information.

In some circumstances, the disclosure of Personal Information may be justified or permitted by law without consent. Such circumstances may include where we are required by law or by an order of a court or government authority, or where we have reasonable grounds to believe that disclosure is necessary to protect or enforce our rights, or the rights, privacy, safety or property of an identifiable person or group. Where obliged or permitted to disclose information without consent, will not disclose more information than is required.


By providing Personal Information to you agree and consent that we may collect, use and disclose your Personal Information in accordance with this Policy. In addition, where appropriate, specific authorizations or consents may be obtained from time to time.

In most cases and subject to legal and contractual restrictions, you are free to refuse or withdraw your consent at any time upon reasonable, advance notice. We note that a few of our services will require your Personal Information. If you choose not provide us with this information, we may not be able to offer you the services requested. We will inform you of the consequences of the withdrawal of consent.

The Accuracy And Retention Of Personal Information

We try to ensure that all Personal Information retained by us is accurate, current and complete enough for the purposes for which we use that information. If we become aware that Personal Information is inaccurate, incomplete or out of date, we will revise it and, if necessary, use our best efforts to inform third parties which were provided with inaccurate information so that those third parties may also correct their records. We keep your Personal Information only as long as it is required for the reasons it was collected.

Protection of Personal Information

We will protect Personal Information by security safeguards appropriate to the information, including through the use of the following measures: physical (e.g. locked filing cabinets, restricted access, appropriate disposal of personal information), organizational (e.g. security clearances, access only on a need-to-know basis), technological (e.g. passwords, encryption) and training of employees. Currently, the principal places in which holds Personal Information is in the city of Waterloo, Ontario, Canada.

Access To Your Personal Information permits the reasonable right of access and review of Personal Information held by us about an individual and will endeavor to provide the information in question within a reasonable time, generally no later than 30 days following the request. To guard against fraudulent requests for access, we may require sufficient information to allow us to confirm that the person making the request is authorized to do so before granting access or making corrections. reserves the right to decline to provide access to Personal Information to you in certain circumstances permitted by law.

We will not charge you for verifying or correcting your information, however, there may be a minimal charge imposed if you need a copy of records.

Third Party Sites

We have no control over the content of third party Web sites that individuals may access through hyperlinks at our Web sites. We encourage everyone to read the privacy policy of every Web site they visit.


The Internet is a great place to hang out, browse lots of websites, and to share comments and ideas with people who like the same things you do. But the net isn’t always a safe place, so we’ve put together some tips for you to follow while you’re surfing the internet.

1. Be Safe! Never give out any personal information, including you name, your address or phone number, your parent’s names, and the name of your school, your teacher or your friends.

2. If you see something on the internet that makes you uncomfortable – whether it’s on the web or it’s sent to you – tell your mom or dad, or an adult you can talk to.

3. Never agree to meet anyone you have “met” online.

4. Never send your picture over the Internet without checking with your parents or another adult first.

5. Don’t answer mean messages, or messages asking for personal information. If you do get a message like that – tell your parents or an adult you can trust right away.

6. Make sure you obey the rules that your parents (or an adult you can trust) have set out for you.

7. Never use your real name when you join a chat or online game. Never tell anyone your real name or your password. Make up a name, or use a favourite nickname that you can remember.

8. Get your parents permission to play on this site, and don’t forget to make sure they say its ok before you send us any information.